Power Tools by Mrs. Meyers
"There is no need to be reliant on someone else to do it for you”.
PROJECT
Power Tools
by Mrs. Meyers
COURSE
Package Design 3
INSTRUCTOR
Thomas McNulty
FEATURED ON
KEYWORDS
Empower
Accessible
Retro
CATEGORY
Branding and Packaging
BACKGROUND
The objective of this project was to choose a brand that is not known in the category of power tools, that does something different, and create a new look for it.
Mrs. Meyers is a brand known for its home cleaning products in the USA which are made with plant-derived ingredients, essential oils, and another thoughtfully formulated ingredient
APPROACH
I chose Mrs. Meyers to create a new line of power tools specifically designed for women which are easy to use, light in weight, and have soft-grip handles that perfectly fit smaller hands.
I chose a design that was inspired by the 80’s retro style because the ’80s was a start to women being given more equal opportunities like men whether it was striding in their continued education or their advancement in political power.
WHAT’S UNIQUE?
I chose a design that was inspired by the 80’s retro style because the ’80s was a start to women being given more equal opportunities like men whether it was striding in their continued education or their advancement in political power.